If you’re looking to try social media outsourcing, Philippines should be your top-tier option.
According to Meltwater, 82.4% of the total population of the Philippines has a social media account. That means there are 92.05 million social media users spread throughout the country. Additionally, they are on social media platforms for a combined 4 hours and 6 minutes throughout the day. Among the important factors to remember why this is possible is because of Filipinos’ love of the internet and socialization. When you hire social media marketers from the Philippines, you get access to a diverse talent pool of highly-skilled professionals adept in social media platforms, social media content, social media moderation, and social media presence.
Why outsource social media to the Philippines
Social media experts
According to Manila Standard, the Philippines is considered the number one country in terms of social media users aged 16 to 64 years old. The 2023 Global Digital Report by Meltwater and We Are Social has also reported that 46% of Filipino social media users aged 16 to 64 said they follow influencers and other social media experts. This inevitably gives Filipinos an edge in social media marketing knowledge, given their background. Karen Brutas reports that while the Philippines is not an information based society, it is very much a networked culture. With social media as the main concept of the Internet to the majority of Filipino online users, they have the best understanding of what it takes to trend in the online sphere.
Time savings
When you outsource social media marketing services to prominent business and creative process outsourcing industries like the Philippines, you save a good chunk of your time alongside your money. The outsourcing workforce in the Philippines also offers around-the-clock service, with social media marketing teams working multiple shifts so multiple time zones are covered. As employees, Filipino social media marketers and social media specialists are also highly trainable, so they can keep up with new tasks and job specifications quickly and effectively.
Highly-experienced
Filipino employees are known for their excellent work ethic, resiliency, and professionalism. As social media marketing experts, they are highly flexible and talented. Since the majority of Filipinos have an affinity to the internet, especially social media, they are considered more tech savvy than any other average internet user. Many Filipinos have social media-based jobs, making a sustainable living out of being active bloggers, video bloggers, social media managers, online shoppers, and more. All these are possible despite the fact that about 70% of Filipinos have yet to have Internet access, according to a report by Emerge.
Increased efficiency
Since Filipinos continue to be active on social media, this means plenty of sales opportunities for businesses and companies looking to outsource social media marketing. Most of the Philippine workforce graduate from schools that adhere to western standards when it comes to English and work efficiency, making outsourcing social media marketing services to them easier and more accessible. Filipino social media marketers are also creative, innovative, and up-to-date with the trends as part of a country hailed as the social media capital of the world.
Access to expertise
According to Meltwater, 76.01 million Filipinos spend 10 hours and 27 minutes using the internet. So when it comes to online presence, the Philippines has an impressive reputation that tops many relevant global statistics. This gives Filipino social media marketing professionals an advantage in the industry. The government also continues to actively invest in the nation’s infrastructure and technology to support the outsourcing industry, providing more opportunities for social media marketing experts to further hone their skills. Because of this, a special report explicitly said that Internet access in the Philippines has reached a staggering 500% growth over the last four years.
Increased brand awareness
Increased brand awareness comes with the perfect social media marketing strategy and social media specialist. Outsourcing to Filipino social media marketers automatically raises the standard of work, since you have access to more time and a diverse talent pool. Naturally, these factors will build and strengthen your brand – you get better concepts and better social media content. Creativity and innovation in brand awareness can set you apart from your competitors in the industry by making your brand more memorable and impactful.
Improved results
Aside from its rich culture, high literacy and communication, what makes the Philippines an ideal staffing destination for outsourcing social media marketing is how the country has a strong western influence that makes it easier for foreign investors to conduct business operations, especially when creating an effective marketing campaign and the best social media content. Having outsourced social media marketers can enable quick and better development and delivery of creative ideas and products into the competitive market especially in terms of making your business accessible and attractive to the public through social media platforms.
Why hire our social media specialists
Social media marketing is one of the most efficient and effective ways to connect with customers and promote your business. Our social media specialists are proficient in social media marketing, social media platforms, social media content, social media strategy, social media moderation, and all other forms of content marketing. With a reputation of being the leading country in terms of social media use, our Filipino social media marketers are more than equipped to curate the perfect marketing campaign for your business.
What is the importance of social media?
Social media allows billions of people around the world to share information, make connections, and grow businesses. In the business world, social media is vital to reach, nurture, and engage with target audiences, no matter the location. Social media platforms and social media content help build brand awareness and foster communities that can further improve the way businesses work. With the right social media strategy and social media specialist, you can harness the power of social media in growing your business.
Outsource social media services to the Philippines
Social media marketing services can make or break your business’ online presence. In order to get more customers or clients online, you have to optimize your website’s reach on social media platforms by optimizing social media content. This will directly involve content marketing and customer service, as social media presence not only means making an effective marketing campaign, but also engaging with the target audience. When you outsource social media marketing services to the Philippines, you get the opportunity to work with highly-skilled and experienced social media specialists that can help you with growing your business on social media.
Frequently asked questions
What are the costs of outsourcing social media to the Philippines?
According to True Logic, social media audits can cost anywhere between 300 USD and 5,000 USD, social media competitor analysis 1,000 USD to 5,000 USD, social media strategy 4,000 to 7,000 USD, social media optimization around 600 USD, social media advertising like Facebook advertising 0.50 USD to 2.00 USD, social media optimization per platform 300 to 1,000 USD, social media creation post 320 to 960 USD. and social media contests around 500 USD.
When outsourcing social media marketing services to an agency, it can cost around 430 to 1,280 USD per month, while building an in-house social media marketing team can cost around 1,707 USD to 8,536 USD.
Why should I hire a social media expert in the Philippines?
When you hire a social media expert in the Philippines, you already have a significant advantage over your competitors. Considering that the Philippines is known as the social media capital of the world, Filipino social media marketers have an extensive background that enables them to know exactly what social media strategy works best in growing your business. Social media marketing professionals in the country are also adept at knowing how to reach, engage, and convert customers around the world as they are creative and highly-influenced by western standards in language and work efficiency.
What are you waiting for?
If you’re a business owner looking to try social media marketing services for the first time or you’re in the market for the ideal partner to push your business to even greater heights, you don’t have to sweat looking for your outsourcing partner when you can turn to a reliable outsourced social media marketing provider like The Outsourcer who can provide you everything that you’ve been looking for (and more) with their cutting-edge team of Filipino social media specialists.
The Outsourcer is a game-changer in the Philippine and Australian outsourcing industry, having only the best talent for all business operations you need to be done. We will work on continuous training and coaching to give you the best results for your business needs. Save on recruitment and training expenses, while maintaining successful operations to grow your business by scheduling a free consultation with us today.