The Philippines, with a reputation as a booming center of business activity, has one of the best creative process outsourcing industries. With a diverse, highly-skilled and proficient talent pool, some of the creative services offered in the country include marketing services and marketing campaigns, social media management, creative design services, creative solutions and creative processes, design motion graphics, animation character design, and other office services. When you also decide to go with graphic design outsourcing and writing animation outsourcing, the Philippines is here to offer you promising creative process outsourcing companies with only the best outsourcing services.
The Philippines is one of the fastest-growing nations in the outsourcing industry, with a staggering 30% growth within the last decade alone. In fact, business process outsourcing (BPO) accounts for one of the biggest boosts to the Philippines’ economy and currently employs more than 2 million people in several sectors, boasting a net worth of $24 billion. Examples of these sectors include SEO, call centers, online marketing, virtual staffing, IT services, and more. Along with the remittances of 10 million overseas Filipinos, outsourcing is one of the legs of the Philippine economy. The Philippines is among the top outsourcing countries Western countries outsource to, there really is no doubt that the country has emerged as the world’s largest—and leading—top outsourcing destination.
The Philippines as a new destination for creative process outsourcing
According to Philippine News Agency, studies by the Oxford Business Group (OBG) indicate that creative industries may be the growth engine that Southeast Asian countries, like the Philippines and Indonesia, need to counteract any slowdown in their respective economies. Considering that the Philippines boasts a rich and vibrant culture in music, film, fashion, arts, and online content, creative process outsourcing definitely has a bright future in a country hailed as the top business process outsourcing destination. Filipinos are already innately creative and innovative, on top of being digitally savvy. The creative services they offer now span more high-value activities aside from marketing services and marketing campaigns, social media management, creative design services, creative solutions and creative processes, design motion graphics, animation character design, and other office services.
What are the benefits of creative process outsourcing?
Flexibility
The creative process outsourcing workforce in the Philippines provides 24/7 services. CPO and BPO centers have staff working multiple shifts so multiple time zones are covered. The Philippines also has a highly specialized and diverse talent pool with employees who have worked for large multinational creative and business process outsourcing companies. And considering that the Philippines shares a similar time zone with Australia (the same as Perth and only two hours behind Sydney), this offers plenty of benefits and higher value services for companies further afield looking to expand their 24/7 customer service offering.
Cost savings
Creative process outsourcing is a one-stop solution for advertising and marketing companies to get quality work done outside. connectOS emphasizes how employee costs in the Philippines are generally 30% of an equivalent role in Australia or the US. For every role you have in Australia, you can typically hire three people in the Philippines for the same cost. This is achievable due to the Philippines having one of the lowest costs of living among its regional neighbors. Offshore staffing is highly sought after – an employee working in an outsourcing/offshoring role earns, on average, more than double the minimum wage – AUD$770 – AUD$930 per month.
Quality of work
Outsourcing to the Philippines automatically raises the standard of work. When you have access to more time and a diverse talent pool, naturally these factors will build and strengthen your brand – you get better concepts and better content. Having offshore staffing can enable quick development and delivery of creative ideas and products into the competitive market especially in terms of making your business accessible and attractive to the public. The Philippines boasts a highly-skilled workforce with a huge pool of professionals who are university-educated – hundreds of thousands of university graduates enter the workforce each year with western-influenced training, excellent communication skills, and the unique resourcefulness only Filipinos can deliver.
Experienced team
Filipinos are known for their excellent work ethic, resiliency, and professionalism. Aside from its rich culture, high literacy and communication, what makes the Philippines an ideal staffing destination for creative process outsourcing is how the country has a strong western influence that makes it easier for foreign investors to conduct business operations, especially when creating content, understanding tasks, communicating with clients, and interpreting important assigned documents. Colliers also adds that the Philippines is considered a top-tier destination for the BPO industry; it is a market leader in terms of voice-related services, and it is rapidly expanding its capacity to provide non-voice Business Process Management (BPM) and IT services for the expanding list of global clientele.
Why choose a creative process provider in the Philippines?
Read: Reasons to Outsource to The Philippines
Cost-efficient labour costs
According to Statista, the average US citizen would need between 58K to 99K USD per year, while the average Filipino citizen can live comfortably with between 9.6K to 14.5K USD per year. Therefore, statistically, you will always have to pay more for local talent compared to outsourced talent to keep your business running and provide what your business needs especially when you outsource creative design services.
Language proficiency
Being a former colony of Spain and the United States, the Philippines has a strong affinity to Western culture and is the world’s third-largest English-speaking nation. In a report by Global English Corporation, the Philippines was named as the world’s best country in business English proficiency with almost 60 million English speakers. Most of the Philippine workforce graduate from schools that adhere to western standards when it comes to English, making creative process outsourcing in the Philippines more convenient.
Flexibility and adaptability
The Philippine BPO industry exists as the resilient economic driver of the country with over 11% contribution to national GDP and employing over 1.3 million Filipinos in more than 1000 BPO companies – with that figure growing at an annual rate of 8-10%. According to USource, 27% of the BPO sector’s workforce disperse across the countryside. Emerging and established hubs expect to erect their offices in provincial areas. This means that the BPO industry offers valuable opportunities to Filipinos for their welfare and the country’s overall economic growth. As the BPO industry is known for boosting and developing human capital by providing job opportunities for people, you get highly trainable, quality-driven and determined employees like no other when you outsource creative design services to the Philippines.
How does creative process outsourcing save the day?
Trends in today’s digital world are ever-changing. To ensure that your business can keep up with the rapid digitalization in the marketing industry, you will need specialists who are knowledgeable and capable of helping you boost your brand along the way. When you outsource creative services, you take advantage of the creativity and expertise an outsourced team can offer, including a fresh perspective from outside your business. Creative process outsourcing can also help you avoid coming in late to every industry trend, ensuring you stay ahead of your competitors.
Frequently asked questions
How do I outsource creative process?
To get started on your creative process outsourcing journey, you need to find the right partner from creative process outsourcing companies who can allow you to gain access to experts that have a specialization for your needed creative field. Creative process outsourcing mostly involves marketing services and marketing campaigns like content creation, SEO, web design, graphic design, and social media management. Most outsourcing companies offer virtual assistant services that can work as a one-stop-shop for all your creative projects.
Is outsourcing to a creative worth it?
KDCI summarizes creative process outsourcing as covering almost all creative assets, like graphic design, email design, logo, branding, marketing collateral, presentation design, billboard design, brochures, catalogs, labels, posters, flyers, video editing, and many more. When you outsource creative services, you strengthen your brand’s reputation digitally, especially with social media management and marketing campaigns. You also have no need to hire an entire team as there are plenty of creative process outsourcing companies who are well-equipped with the highly-skilled talent you need to boost your brand – saving you valuable time and money.
The key reasons why a lot of foreign investors and entrepreneurs find the Philippines so attractive when looking for an outsourcing location for creative design services are the cost-efficient labor costs, where you get access to a highly-skilled and creative workforce at such an affordable rate, and the deeply-rooted values they uphold in their personal and professional lives – there is an unmistakable, genuine sense of cultural compatibility that you can only find in the Philippines. These factors made the Philippines as the top outsourcing destination for the USA, Australia, Britain, and other parts of Asia, and still counting.
What are you waiting for?
If you’re a business owner looking to try creative process outsourcing services for the first time or you’re in the market for the ideal partner to push your business to even greater heights, you don’t have to sweat looking for your outsourcing partner when you can turn to a reliable outsourcing company like The Outsourcer who can provide you everything that you’ve been looking for (and more) with their cutting-edge team of Filipino virtual assistants proficient in creative services, marketing services and marketing campaigns, social media management, creative design services, creative solutions and creative processes, design motion graphics, animation character design, and other office services.
The Outsourcer is a game-changer in the Philippine and Australian outsourcing industry, having only the best talent for whatever job you need to be done. We will work on continuous training and coaching to give you the best results for your business needs. Save on recruitment and training expenses, while maintaining successful operations to grow your business by scheduling a free consultation with us today.